DOCUMENT ANALYSIS ACTIVITY

Presenting Guidelines for Using Social Media

This excerpt is from a corporate social-media policy statement. The questions below ask you to think about how to make the policy statement clearer and more useful.

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Question 2.1

1. The “Overview” section discusses the company’s social-media policy guidelines in terms of etiquette. In what way is “etiquette” an appropriate word to describe the policy? In what way is it inappropriate?

Question 2.2

2. The “What Are Social Media?” section provides little useful information. What other information might it include to make the document more useful to Paragon employees?

Question 2.3

3. The bulleted guidelines are vague. Revise any two of them to include more specific information.

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