An introduction opens a speech and tells the audience who the speaker is and what the speech is about. An effective introduction usually begins with a quotation, anecdote, or example that grabs the audience’s attention and contains a thesis that illustrates the topic’s relevance to the audience.

The body of a speech contains each main point and its supporting materials. The main points in an effective body are organized logically, so that the audience can follow and appreciate the speech. Each main point should be developed using convincing supporting materials.

A speech conclusion reiterates the main points and connects them to the thesis. An effective conclusion often leaves the audience with an image, story, or idea to ponder and, depending on the speech topic, may also urge the audience to take action.