Conclusions that simply summarize a document, like Jennie’s, are common — and sometimes effective, especially when the writer has presented complex concepts. But a conclusion can do much more than simply restate your points. It can also give your readers an incentive to continue thinking about what they’ve read, to take action about the subject, or to read more about it.

As you draft, think about what you want to accomplish. You can choose from a range of strategies to write an effective conclusion.