Gender and Pet Preference. Do you think your gender affects what type of pet you own? For Exercises 10–13, use the following table, showing preferences for various pets by owner gender.

Gender of owner Cats Dogs Other pets Total
Female 100 50 30 180
Male 50 50 20 120
Total 150 100 50 300

Question 5.423

13. If you were a dog-food manufacturer, would you advertise more on a men's TV channel or a women's TV channel? Why? Cite your evidence.

5.99.13

Men's TV channel, since