Table 5.54:
Table 21
Credit card status and marketing response
Response
Credit card on file?
No
Yes
Total
Did not respond
161
79
240
Did respond
17
31
48
Total
178
110
288
Table 5.54:
Source: Data Mining and Predictive Analytics
, by Daniel Larose and Chantal Larose, Wiley Interscience, 2015.