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Retrieving the Memory of a Sensory Experience Top row: (a) Perceiving a picture activates areas of the visual cortex. (b) When the memory of the picture is recalled, it reactivates some of the same areas of the visual cortex (arrow) that were involved in the initial perception of the picture. Bottom row: (c) Perceiving a sound activates areas of the auditory cortex. (d) When the memory of the sound is recalled, it reactivates some of the same areas of the auditory cortex (arrow) that were involved in the initial perception of the sound.
Courtesy of Mark E. Wheeler, Randy L. Buckner, and Steven E. Petersen