Brain Activation During Perception and Mental Imagery Shown here are the fMRIs of two participants in O’Craven and Kanwisher’s (2000) study. Notice that the same brain areas are activated while perceiving or imagining a familiar face. Likewise, the same brain areas are activated while perceiving or imagining a familiar place. Also notice that the brain activation is slightly stronger in the perception condition than in the mental imagery condition.
Courtesy of O’Craven and Kanwisher