Writers in all disciplines face ethical questions. Those who plan and carry out research on living people, for example, must be careful to avoid harming their subjects. Researchers in all fields must be scrupulous in presenting data to make sure that others can replicate research and test claims. And although writers in any discipline should take into consideration their own interests, those of their collaborators, and those of their employers, they must also responsibly safeguard the interests of the general public.
Fortunately, a growing number of disciplines have adopted guidelines for ethics. The American Psychological Association has been a pioneer in this area, and many other professional organizations and companies have their own codes or standards of ethics. These guidelines can help you make decisions about day-to-day writing. Even so, you will no doubt encounter situations where the right or ethical decision is murky at best. In such situations, consult your own conscience first and then talk your choices over with colleagues you respect before coming to a decision on how to proceed.