Harvard University helps sponsor Project Implicit, a non-profit organization that investigates implicit social cognition—our thoughts and feelings that are outside of our conscious awareness and control. Project Implicit collaborates with researchers around the world in order to better understand practical applications for addressing diversity and improving decision making. To gain a better understanding of how researchers measure implicit attitudes, as well as your own attitudes toward certain topics, such as weight, race, religion, age, and gender, visit the following website: https://implicit.harvard.edu/implicit/takeatest.html. You will be presented with some preliminary information and asked to click on: I wish to proceed. Next, select one of the implicit association tests listed on the website. Each test takes approximately 10 to 15 minutes to complete.

Using results from your test, answer the following questions:

Question 1

Question 2

Question 3

Review the textbook discussion of prejudice and implicit attitudes.

Question 4

Question 5

Question 6

Question 7

Question 8

Question 9