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Malcolm Gladwell, Small Change: Why the Revolution Will Not Be Tweeted

Malcolm Gladwell, Small Change: Why the Revolution Will Not Be Tweeted

Read Small Change: Why the Revolution Will Not Be Tweeted and check your comprehension by answering the following questions. Then “submit” your work.

Question 1.275

1. What specific event does Gladwell discuss as an example of true activism?

the 2009 Moldova protest against the Communist government

the 1960 Woolworth’s sit-in in Greensboro, North Carolina

the Help Save Darfur Facebook movement

the Help Sameer Facebook campaign

Question 1.276

2. Which factor most greatly influences a person’s commitment to high-risk activism?

a high degree of personal connection to the movement

level of the participant’s education

ideological fervor

whether the participant is a “fan” of the cause’s page on Facebook

Question 1.277

3. Gladwell claims that social media platforms are built around

enthusiastic ties.

invisible ties.

strong ties.

weak ties.

Question 1.278

4. What does Gladwell articulate as the second crucial distinction between traditional activist groups and social-media platforms?

Traditional activist groups rely on the absence of a central authority, while social-media platforms rely on “the man” to arbitrate between the various groups and causes.

Traditional activist groups have no structure, while social-media platforms use an organized, rigid structure of acquaintances and friends.

Traditional activist groups embody a loose structure of peers, while social-media platforms have absolutely no structure.

Traditional activist groups have a strong hierarchy, while social-media platforms have a horizontal, sprawling network structure.

Question 1.279

5. What example of the social-media movement does Gladwell share from Clay Shirky’s Here Comes Everybody?

Twitter helps a couple raise the funds to adopt their first child.

Various social media outlets help a man reclaim his friend’s lost cell phone.

Facebook helps prevent an oil spill in the Atlantic.

MySpace aids Los Angeles police department in catching a notorious serial killer.