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Media Literacy Activity: The Evolving Meaning of Television
Introduction
Activity Objective
In this activity, you will apply the critical process
to explore the evolving meaning of television in the 21st century.
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Reviewing the Critical Process
Developing a media-literate critical perspective involves mastering five overlapping stages
that build on one another. Let’s review the critical process you’ll be using below:
Stage 1. Description: paying close attention, taking notes, and researching the subject under study
Stage 2. Analysis: discovering and focusing on significant patterns that emerge from the description stage
Stage 3. Interpretation: asking and answering “What does that mean?” and “So what?” questions about one’s findings
Stage 4. Evaluation: arriving at a judgment about whether something is good, bad, or mediocre, which involves subordinating one’s personal taste to the critical “bigger picture” resulting from the first three stages
Stage 5. Engagement: taking some action that connects our critical perspective with our role as citizens to question our media institutions, adding our own voice to the process of shaping the cultural environment
Description
Use the following prompts to gather information about the different types of television:
List ways that television programming and technologies (both delivery and access to content) have
changed
over time.
List ways that your television viewing has changed over time.
Identify as many types of television as you can. Include any video/screen programming that anyone
might
possibly lump into the category of television.
Use the text box provided to answer the following question.
Question
Analysis
Using the list you have created, find patterns in screen and video content, devices, delivery, payment models, etc.
Use the text boxes provided to answer the following questions.
Question 1
Question 2
Interpretation
Through the following questions, interpret the meaning of the patterns you found.
Use the text boxes provided to answer the following questions.
Question 1
Question 2
Question 4
Evaluation
Next, we’ll identify what your view is as you assess whether changes in television are good
or bad.
Use the text boxes provided to answer the following questions.
Question 1
Question 2
Question 3
Engagement
Let’s take action! Read the industry trade sources to learn about the latest developments
in the evolution of television. Here are a few suggestions: