Watch this video about consumer expectations and companies’ positions on issues of racial justice and answer the discussion questions that follow. “Submit” your response to each question.

Source: BoClips

Discussion Questions

Question 1

Question 1: According to the survey discussed in this video, many Americans would “prefer brands and companies to take a stand” on issues, rather than staying quiet or remaining neutral. Why do you think this is the case? Do you personally agree with this viewpoint?

Submit Question 1

Question 2

Question 2: The survey referenced in this video was conducted by Edelman, the largest PR firm in the world. Why might a public relations firm be involved in collecting and sharing this type of information?

Submit Question 2