The Gutenberg Revolution: The Invention of the Printing Press

“For books, issuing from those primal founts of heresy and rebellion, the printing presses have done more to shape the course of human affairs than any other product of the human mind because they are the carriers of ideas and it is ideas that change the world.”

JOHN TEBBEL, A HISTORY OF BOOK PUBLISHING IN THE UNITED STATES, 1972

A great leap forward in printing was developed by Johannes Gutenberg. In Germany, between 1453 and 1456, Gutenberg used the principles of movable type to develop a mechanical printing press, which he adapted from the design of wine presses. Gutenberg’s staff of printers produced the first so-called modern books, including two hundred copies of a Latin Bible, twenty-one copies of which still exist. The Gutenberg Bible (as it’s now known) required six presses, many printers, and several months to produce. It was printed on a fine calfskin-based parchment called vellum. The pages were hand-decorated, and the use of woodcuts made illustrations possible. Gutenberg and his printing assistants had not only found a way to make books a mass medium but also formed the prototype for all mass production.

Printing presses spread rapidly across Europe in the late 1400s and early 1500s. Chaucer’s Canterbury Tales became the first English work to be printed in book form. Many early books were large, elaborate, and expensive, taking months to illustrate and publish. They were usually purchased by aristocrats, royal families, religious leaders, and ruling politicians. Printers, however, gradually reduced the size of books and developed less expensive grades of paper, making books cheaper so more people could afford them.

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PULP FICTION The weekly paperback series Tip Top Weekly, which was published between 1896 and 1912, featured stories of the most popular dime novel hero of the day, the fictional Yale football star and heroic adventurer Frank Merriwell. This issue, from 1901, follows Frank’s exploits in the wilds of the Florida Everglades.
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The social and cultural transformations ushered in by the spread of printing presses and books cannot be overestimated. As historian Elizabeth Eisenstein has noted, when people could learn for themselves by using maps, dictionaries, Bibles, and the writings of others, they could differentiate themselves as individuals; their social identities were no longer solely dependent on what their leaders told them or on the habits of their families, communities, or social class. The technology of printing presses permitted information and knowledge to spread outside local jurisdictions. Gradually, individuals had access to ideas far beyond their isolated experiences, and this permitted them to challenge the traditional wisdom and customs of their tribes and leaders.4