Video: Parodying Ad Reactions

In this commercial parody from Saturday Night Live, the show makes fun of corporate attempts at sensitivity, and reactions that inspire them.

Discussion Questions

Question 1:How does this commercial parody differ from more direct or traditional ad spoofs?

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How does this commercial parody differ from more direct or traditional ad spoofs?

Question 2:How might constructing an effective ad be especially difficult in today’s digital world?

Your answer has been submitted.

How might constructing an effective ad be especially difficult in today’s digital world?