EXAMPLE 1.13 Calls to a Customer Service Center

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Many businesses operate call centers to serve customers who want to place an order or make an inquiry. Customers want their requests handled thoroughly. Businesses want to treat customers well, but they also want to avoid wasted time on the phone. They, therefore, monitor the length of calls and encourage their representatives to keep calls short.

We have data on the length of all 31,492 calls made to the customer service center of a small bank in a month. Table 1.1 displays the lengths of the first 80 calls.9

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Table 1.5: Table 1.1 Service times (seconds) for calls to a customer service center
77 289 128 59 19 148 157 203
126 118 104 141 290 48 3 2
372 140 438 56 44 274 479 211
179 1 68 386 2631 90 30 57
89 116 225 700 40 73 75 51
148 9 115 19 76 138 178 76
67 102 35 80 143 951 106 55
4 54 137 367 277 201 52 9
700 182 73 199 325 75 103 64
121 11 9 88 1148 2 465 25

Take a look at the data in Table 1.1. In this data set, the cases are calls made to the bank’s call center. The variable recorded is the length of each call. The units of measurement are seconds. We see that the call lengths vary a great deal. The longest call lasted 2631 seconds, almost 44 minutes. More striking is that 8 of these 80 calls lasted less than 10 seconds. What’s going on?