For Exercises 3.1 to 3.4, see page 124; for 3.5, see page 126; for 3.6, see page 126; and for 3.7 and 3.8, see page 127.

Question 3.3

3.3 Preference for a brand.

Samantha is a serious runner. She and all her friends prefer drinking Gatorade Endurance to Heed prior to their long runs. Explain why Samantha’s experience is not good evidence that most young people prefer Gatorade Endurance to Heed.

3.3

This is anecdotal evidence; the preference of Samantha likely would not generalize to most young people.