One of the most important things that an interviewee can bring to the interview is a clear sense of personal goals. That is, you should have a clear idea of what you want to achieve in the interview; this allows you to look for and seek out opportunities to advance those aims, such as looking for specific openings in the conversation (Waldron & Applegate, 1998). A job interviewee—whose goal it might be to impress a hiring manager—can seek out appropriate places to give examples of personal energy, drive, and willingness to be a team player. A human resources manager may advance the public relations goals of her organization by selecting the positive information she’ll share in a press interview.