Leadership Qualities

All types of leaders—visionary, transformative, and charismatic—must have the ability to persuade others to their plan or way of thinking. They must be able to speak persuasively (Chapter 16) in a way that resonates with their audience.

When leaders are able to adapt their styles to the needs of the groups they guide, they can enhance the productivity and satisfaction of group members in their day-to-day activities. But there are also leaders who have unique qualities that enable them to effect change on a larger scale—be it reforming a school, turning a small company into a huge, multinational corporation, coaching a winning sports team, or inspiring a massive social movement. Let’s examine some of these unique qualities.

You have likely noticed that many of our most celebrated leaders, like Martin Luther King, Jr., Alice Paul, Winston Churchill, and Mahatma Ghandi, possess all three of these qualities. Dr. King, for example, had a clear vision for the United States and eloquently articulated his seminal “I Have a Dream” speech. He was also charismatic—a gifted writer and speaker with a magnetic personality and a presence that inspired Americans to join him in demanding equal rights for all citizens. And, finally, he was a transformative leader: he motivated those inside the movement to work hard for civil rights, while changing the way others thought about race, rights, and equality. In a similar vein, our effective high school principal may exhibit vision, charisma, and initiative as she successfully transforms her school.