Choosing a topic can seem like a daunting task, but it doesn’t have to be. As noted, you’ll want to consider the audience’s expectations for the speech and topics that will interest them, taking their demographics and psychographics into account. In this course, you may have some guidance in that your instructor may give you a specific assignment. Be certain of your instructor’s expectations for your speech, asking questions if necessary, to ensure that your topic and speech are appropriate. In searching for a good topic, you might try two proven strategies for generating ideas: considering personal interests, and brainstorming and clustering.