Model |
Examples |
Strength |
Weakness |
Linear |
Twitter, text and instant-messaging, e-mail, wall posts, scripted public speeches |
Simple and straightforward |
Doesn’t adequatelydescribe most face-to-face or phone conversations |
Interactive |
Classroom instruction, group presentations, team/coworker meetings |
Captures a broad variety of communication forms |
Neglects the active rolethat receivers often play in constructing meaning |
Transactional |
Any encounter (most commonly face-to-face) in which you and others jointly create communication meaning |
Intuitively captures what most people think of asinterpersonal communication |
Doesn’t apply to many formsof online communication, such as Twitter, e-mail, Facebook posts, and text-messaging |