Practice 1: Thinking Critically
PRACTICE 1 Thinking Critically
Look at the images on this page and then answer the questions that follow.
Advertisement from Tappening, a group that opposes bottled water
Courtesy of Mark DiMassimo, DiMassimo Goldstein, Tappening
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Label from a leading brand of bottled water
Beth Castrodale
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*Last year, plastic bottles generated more than 2.5 million tons of carbon dioxide. Drink tap. digobrands.com/
Question
What is the main message of the advertisement? What is the main message of the bottled water label?
Question
Make a connection between the two images: How are they alike? How are they different?
Question
What assumptions are behind each of the images? Write down as many as you can identify. Then, write down questions about these assumptions, considering different points of view.
Question
Which image do you find more effective? Why?
Question
Collaborate: Do others in your group agree with the way you “read” each image? Why or why not? What makes you read them the way you do?