Chapter 9

1 J. C. McCroskey, An Introduction to Rhetorical Communication, 5th ed. (Englewood Cliffs, NJ: Prentice Hall, 1986), 185.

2 J. C. McCroskey, “The Effects of Disorganization and Nonfluency on Attitude Change and Source Credibility,” Speech Monographs 36 (March 1969): 13–21; and H. Sharp Jr. and T. McClung, “Effect of Organization on the Speaker’s Ethos,” Speech Monographs 33 (June 1966): 182–83.

3 L. M. Simons, “Inside Bollywood,” Smithsonian 31 (January 2001): 50.

4 Ibid., 55.

5 Ibid., 49.

6 Ibid., 52.

7 C. S. Hemphill and J. Suk, “The Law, Culture, and Economics of Fashion,” Stanford Law Review 61 (March 2009): 1147–99, 1158, 1168.

8 T. Ferris, “Planet Fever,” Smithsonian 43, no. 5 (2012): 32–36.