Write a survey using fixed-response, scaled, and open-ended questions and distribute it to your classmates. When you’ve received the completed surveys, analyze the data. What did you learn about your audience?

Pick one of the demographic characteristics mentioned in the chapter: age, gender, sexual orientation, race and ethnicity, religion, socioeconomic background, and political affiliation. Make a list of all of the cautions a speaker should take when considering a particular demographic and a list of all of the ways that the demographic might be used.