“Strive to be an ethical public speaker.”
As you saw with the scenario of being truthful with a romantic partner about your opinion of an expensive new sweater or the story of Alex and his misleading appearance on Skype at the beginning of this chapter, public speaking can present numerous ethical challenges—
LaunchPad for Speak Up offers videos and encourages self-
and
throughout the chapter for adaptive quizzing and online video activities.
Key Terms
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taking evidence out of context 75
ad hominem (personal attack) fallacy 85
ad populum (bandwagon) fallacy 85
Review Questions
Define ethics, and explain the difference between ethical absolutism and situational ethics.
What ethical responsibilities does the speaker have in a public speaking situation?
What rules govern legally protected speech? How do they differ from the rules governing ethical speech? Which category is broader, and why?
Describe three ways in which a speaker can present untruthful information.
Name and describe the different types of false inferences covered in this chapter.
Define plagiarism, and explain the importance of properly citing your sources.
How is a paraphrase different from a quote? How are they similar?
What are the ethical responsibilities of the audience in a public speaking situation?
Critical Thinking Questions
As an audience member, have you ever felt that a speaker was intentionally misleading you? What gave you this feeling? How might you have verified her or his facts?
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How does the failure to properly acknowledge a source in a speech affect the speaker’s credibility?
The illustration on page 69 poses the ethical dilemma that arises when someone who loves or trusts you asks your opinion about something that may be personal to him or her and the truth may be uncomfortable for this person to hear. How would you handle an ethical dilemma like this? What is more important—
Name a practice on your campus that is legal but not necessarily ethical. Why do you think students engage in this practice, and what would you say to a friend who is considering it?
Activities
As indicated earlier in this chapter, the approach to ethics can vary by individual and culture. Consider your family’s cultural background: what examples might you provide that show some variance of opinion about ethics and communication? For example, how do members of your family feel about exaggerations or little white lies—
Review your school’s policies on plagiarism. How clear is the definition of plagiarism? Do you think the guidelines provide clear rules for citing others’ work? What is the punishment for stealing someone else’s words or ideas? Based on this information and what you’ve learned in this chapter, where would you draw the line between plagiarizing material for a speech and using the material as inspiration for what you write?
Listen to a few of the twentieth century’s greatest speeches (you can find most of them at AmericanRhetoric.com). Do they all stand up to ethical scrutiny? Does the Internet—