XPLANE

Founded in 1993, XPLANE is a design, consulting, research, and strategy firm using visual thinking to help businesses improve internal processes and connect with consumers. From their offices in Portland, Oregon, and Amsterdam, the company works with clients in a wide range of industries—from apparel to health care, manufacturing to not-for-profit—to create infographics, creative presentations, graphic training tools, Web sites, and other media that best suit the needs of their message.

In September 2009, XPLANE worked with The Economist to create the following video for the magazine’s Media Convergence Forum, an event that brought together technology experts, marketing psychologists, and media professionals to discuss trends in innovation, the media, business leadership, consumer behavior, and technology. As you watch the video, keep these themes in mind.

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