16 Writing Proposals

Printed Page 419-420

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Understanding the Process of Writing Proposals

The Logistics of Proposals

INTERNAL AND EXTERNAL PROPOSALS

SOLICITED AND UNSOLICITED PROPOSALS

The “Deliverables” of Proposals

RESEARCH PROPOSALS

GOODS AND SERVICES PROPOSALS

Persuasion and Proposals

UNDERSTANDING READERS’ NEEDS

DESCRIBING WHAT YOU PLAN TO DO

DEMONSTRATING YOUR PROFESSIONALISM

• GUIDELINES: Demonstrating Your Professionalism in a Proposal

• ETHICS NOTE: Writing Honest Proposals

Writing a Proposal

The Structure of the Proposal

SUMMARY

INTRODUCTION

• GUIDELINES: Introducing a Proposal

PROPOSED PROGRAM

QUALIFICATIONS AND EXPERIENCE

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BUDGET

APPENDIXES

• TECH TIP: How To Create a Gantt Chart

Sample Internal Proposal

WRITER’S CHECKLIST

EXERCISES

CASE 16: Revising a Brief Proposal and image

A proposal is an offer to carry out research or to provide a product or service. For instance, a physical therapist might write a proposal to her supervisor for funding to attend a convention to learn about current rehabilitation practices. A defense contractor might submit a proposal to design and build a fleet of drones for the Air Force. A homeless shelter might submit a proposal to a philanthropic organization for funding to provide more services to the homeless community. Whether a project is small or big, within your own company or outside it, it is likely to call for a proposal.