Printed Page 181
DOCUMENT ANALYSIS ACTIVITY
Analyzing Evidence in an Argument
In this excerpt from an article on the job service Monster.com, the writer presents an argument about hiring a social-media officer. The questions below ask you to consider the nature of the evidence this writer presents.
Click on the document to view a larger version.
1. In the first two paragraphs, the writer tells a story. Which kind of evidence is this, and how effective is it?
2. In paragraph 3, we learn the occupation of the person on that unpleasant flight. How does this new information add to the effectiveness of the argument?
3. Paragraph 4 begins with the words “Let’s face it.” What kind of evidence do you expect to see after a phrase such as that?