Chapter 7, Additional Exercise 2: Organizational Patterns on the Toyota Website

The organizational patterns discussed in Chapter 7 form the foundation of most complex communications. For an example, study the Toyota website. Select a Toyota model, and then study the subsections, such as "Cars," "Owners," and "About Toyota." Identify at least four of the organizational patterns discussed in Chapter 7. How are they used to help readers understand the strengths of the car? Be prepared to share your findings with the class.