The Boston town meeting led the way with nonconsumption agreements, calling for a boycott of all British-made goods. Dozens of other towns passed similar resolutions in 1767 and 1768. For example, prohibited purchases in the town of New Haven, Connecticut, included carriages, furniture, hats, clothing, lace, clocks, and textiles. The idea was to encourage home manufacture and to hurt trade, causing London merchants to pressure Parliament for repeal of the Townshend duties. Nonconsumption agreements were very hard to enforce. With the Stamp Act, there was one hated item, a stamp, and a limited number of official distributors. By contrast, an agreement to boycott all British goods required serious personal sacrifice, which not everyone was prepared to make. A more direct blow to trade came from nonimportation agreements, but getting merchants to agree to these proved more difficult, because of fears that merchants in other colonies might continue to import goods and make handsome profits. Not until late 1768 could Boston merchants agree to suspend trade through a nonimportation agreement lasting one year starting January 1, 1769. Sixty signed the agreement. New York merchants soon followed suit, as did Philadelphia and Charleston merchants in 1769.

Many of the British products specified in nonconsumption agreements were household goods traditionally under the control of the “ladies.” By 1769, male leaders in the patriot cause clearly understood that women's cooperation in nonconsumption and home manufacture was beneficial to their cause. The Townshend duties thus provided an unparalleled opportunity for encouraging female patriotism. During the Stamp Act crisis, Sons of Liberty took to the streets in protest. During the difficulties of 1768 and 1769, the concept of Daughters of Liberty emerged to give shape to a new idea — that women might play a role in public affairs. Any woman could express affiliation with the colonial protest through conspicuous boycotts of British-made goods. In Boston, more than three hundred women signed a petition to abstain from tea, “sickness excepted,” in order to “save this abused Country from Ruin and Slavery.”

Homespun cloth became a prominent symbol of patriotism. A young Boston girl learning to spin called herself “a daughter of liberty,” noting that “I chuse to wear as much of our own manufactory as pocible.” In the boycott period of 1768 to 1770, newspapers reported on spinning matches, or bees, in some sixty New England towns, in which women came together in public to make yarn. Newspaper accounts variously called the spinners “Daughters of Liberty” or “Daughters of Industry.”

This surge of public spinning was related to the politics of the boycott, which infused traditional women's work with new political purpose. But the women spinners were not equivalents of the Sons of Liberty. The Sons marched in streets, burned effigies, threatened hated officials, and celebrated anniversaries of their successes with raucous drinking in taverns. The Daughters manifested their patriotism quietly, in ways marked by piety, industry, and charity. The difference was due in part to cultural ideals of gender, which prized masculine self-assertion and feminine selflessness. It also was due to class. The Sons were a cross-class alliance, with leaders from the middling orders reliant on men and boys of the lower ranks to fuel their crowds. The Daughters were genteel ladies accustomed to buying British goods. The difference between the Sons and the Daughters also speaks to two views of how best to challenge authority: violent threats and street actions, or the self-disciplined, self-sacrificing boycott of goods?

On the whole, the anti-British boycotts were a success. Imports fell by more than 40 percent; British merchants felt the pinch and let Parliament know it. In Boston, the extended Hutchinson family — whose fortune rested on British trade — also endured losses, but even more alarming to the lieutenant governor, Boston seemed overrun with anti-British sentiment. The Sons of Liberty staged rollicking annual celebrations of the Stamp Act riot, and both Hutchinson and Governor Bernard concluded that British troops were necessary to restore order.