Do you think you would want to see video news releases on televised news broadcasts? Why or why not? If yes, why is that okay? What kinds of rules would you want the television news station to follow when airing a video news release?

If it's true that many news reporters and producers aren't actually very comfortable with video news releases, why do they get used anyway? How would you feel about a television station showing you a video news release and behaving as if it were a regular news story?