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Chapter 5

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You must read each slide, and complete any questions on the slide, in sequence.

Rising peanut prices have forced peanut butter makers to raise the price of a jar of peanut butter from $2 to $3 per jar, causing quantity demanded to fall. In addition, sales of jelly also dropped by 15%.

A. Using the midpoint method, what is the cross elasticity of demand between peanut butter and jelly? Round your calculation(s) to two decimal places.

A.
B.
C.
D.

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      B. Based on your calculation for cross elasticity, peanut butter and jelly are best viewed as:

      A.
      B.

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          Soon after the peanut butter price increase, makers of chocolate spread dropped the price from $4 to $3 per jar. This resulted in a further decline in peanut butter sales by 20%.

          C. Using the midpoint method, what is the cross elasticity of demand between peanut butter and chocolate spread? (Round the final answer to two decimal places.)

          A.
          B.
          C.
          D.

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              D. Based on your calculation for cross elasticity of demand, peanut butter and chocolate spread are best viewed as:

              A.
              B.

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