Avoid jargon; use plain language.
Use standard written English.
Choose words with an appropriate level of formality.
Avoid sexist language.
Exercise: Jargon, pretentious language, euphemisms, and doublespeak 1
Exercise: Jargon, pretentious language, euphemisms, and doublespeak 2
Exercise: Sexist language 1
Exercise: Sexist language 2
Exercise: Sexist language 3