On any given day, you’ll encounter images on billboards, road signs, maps, posters, flyers, brochures, product packaging, logos, advertisements, and so on. Images are all around us. Whether they’re selling a product, conveying a message, sending a warning, or informing us about a law, they all have something to say. Although often we don’t consider them carefully or critically, most images are designed to plant ideas or influence our decisions. When you want to analyze an image, the questions in the chart can help you pick apart the image’s message and how it works.
Analyzing static images
Related topics:
Genre: What kind of image is it?
Features: Context, perspective, and elements
Purpose and audience: Why and for whom are the images created?
Meaning: What effect does the image have on the viewer?