Chapter . Case 1: Using the Measures of Excellence in Evaluating a Résumé

Proposal Delivered as a Prezi Presentation

Multimedia Document Analysis Activity: Writing Proposals
Marketing Proposal Presentation, Andrew Washuta
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Proposal Delivered as a Prezi Presentation

An individual who wishes to carry out research on behalf of his or her organization or to provide a product or service to another organization usually must document the offer in a proposal. Proposals are frequently written as reports, but they can be presented through other media. As a student at Clarkson University, Andrew Washuta developed a research proposal in the form of a Prezi presentation for a project in his Marketing Research class. Prezi is a type of cloud-based software that allows users to create a presentation on a virtual canvas rather than on individual slides.

In his Prezi presentation, Washuta offers to carry out research to gauge the feasibility of a solution he has proposed to a pressing problem at his school: the lack of dining options available to students at night. Watch Washuta’s presentation, and then answer the questions that follow.

Source: prezi.com/yaa1f4izicod/marketing-proposal-presentation

Used by permission of Andrew Washuta.

Question

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Question

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Question

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Question

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Question

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