In early Renaissance Italy, powerful urban groups often flaunted their wealth by commissioning works of art. These works represented the merchants’ dominant influence in the community. In the late fifteenth century, wealthy individuals and rulers, rather than corporate groups, increasingly sponsored works of art. Patrician merchants and bankers, popes, and princes spent vast sums on the arts to glorify themselves and their families.
Patrons varied in their level of involvement as a work progressed; some simply ordered a specific subject or scene, while others oversaw the work of the artist or architect very closely, suggesting themes and styles and demanding changes while the work was in progress. For example, Pope Julius II (pontificate 1503–
In addition to power, art reveals changing patterns of consumption among the wealthy elite in European society. In the rural world of the Middle Ages, society had been organized for war, and men of wealth spent their money on military gear. As Italian nobles settled in towns (see Chapter 10), they adjusted to an urban culture. Rather than employing knights for warfare, cities hired mercenaries. Accordingly, expenditures on military hardware by nobles declined. For the noble recently arrived from the countryside or the rich merchant of the city, a grand urban palace represented the greatest outlay of cash. Wealthy individuals and families ordered gold dishes, embroidered tablecloths, wall tapestries, paintings on canvas (an innovation), and sculptural decorations to adorn these homes.
After the palace itself, the private chapel within the palace symbolized the largest expenditure for the wealthy of the sixteenth century. Decorated with religious scenes and equipped with ecclesiastical furniture, the chapel served as the center of the household’s religious life and its cult of remembrance of the dead.