Trade and Prosperity

Northern Italian cities led the way in the great commercial revival of the eleventh century (see Chapter 10). By the middle of the twelfth century Venice, supported by a huge merchant marine, had grown enormously rich through overseas trade, as had Genoa and Milan, which had their own sizable fleets. These cities made important strides in shipbuilding that allowed their ships to sail all year long at accelerated speeds and carrying ever more merchandise.

Another commercial leader, and the city where the Renaissance began, was Florence, situated on fertile soil along the Arno River. Its favorable location on the main road northward from Rome made Florence a commercial hub, and the city grew wealthy buying and selling all types of goods throughout Europe and the Mediterranean — grain, cloth, wool, weapons, armor, spices, glass, and wine.

Florentine merchants also loaned and invested money, and they acquired control of papal banking toward the end of the thirteenth century. Florentine mercantile families began to dominate European banking on both sides of the Alps, setting up offices in major European and North African cities. The profits from loans, investments, and money exchanges that poured back to Florence were pumped into urban industries such as clothmaking, and by the early fourteenth century the city had about eighty thousand people, about twice the population of London at that time. Profits contributed to the city’s economic vitality and allowed banking families to control the city’s politics and culture.

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A Florentine Bank Scene Originally a “bank” was just a counter; money changers who sat behind the counter became “bankers,” exchanging different currencies and holding deposits for merchants and business people. In this scene from fifteenth-century Florence, the bank is covered with an imported Ottoman geometric rug, one of many imported luxury items handled by Florentine merchants. Most cities issued their own coins, but the gold coins of Florence, known as florins (above), were accepted throughout Europe as a standard currency.
Detail from the fresco The Story of St. Matthew, San Francesco, Prato, Italy/Scala/Art Resource, NY;

By the first quarter of the fourteenth century, the economic foundations of Florence were so strong that even severe crises could not destroy the city. In 1344 King Edward III of England repudiated his huge debts to Florentine bankers, forcing some of them into bankruptcy. Soon after, Florence suffered frightfully from the Black Death, losing at least half its population, and serious labor unrest shook the political establishment (see Chapter 11). Nevertheless, the basic Florentine economic structure remained stable, and the city grew again. In the fifteenth century the Florentine merchant and historian Benedetto Dei (DAY-ee) boasted proudly of his city in a letter to an acquaintance from Venice:

Our beautiful Florence contains within the city in this present year two hundred seventy shops belonging to the wool merchants’ guild . . . eighty-three rich and splendid warehouses of the silk merchants’ guild. . . . The number of banks amounts to thirty-three; the shops of the cabinet-makers, whose business is carving and inlaid work, to eighty-four . . . there are forty-four goldsmiths’ and jewellers’ shops.1

In Florence and other thriving Italian cities, wealth allowed many people greater material pleasures, a more comfortable life, imported luxuries, and leisure time to appreciate and patronize the arts. Merchants and bankers commissioned public and private buildings from architects, and hired sculptors and painters to decorate their homes and churches. The rich, social-climbing residents of Venice, Florence, Genoa, and Rome came to see life more as an opportunity to be enjoyed than as a painful pilgrimage to the City of God.