Video: User Generated Content

This video discusses the rise of user-generated content on the Internet. Watch the video and consider the questions below.

Discussion Questions

  1. Question

    mXgBRxRR+IxSnaBBPdqF3UCnD8DBF9DsCHZPEor22ZDYw/OPzAgiTpmrQzwXSh4Az/GXE8JbXT0yoZj5RSSHIRJpJR4gZGMp2B1Grzh+6Jg6HSl3znY97yE6lxaTjsTxQHx1emjn3fVUFvb1fCEJ0afOwXeytTGMGGSHX5GKUOY6TRFR3lnweAXvrhfx4E57nUujcoCUOP9k5fiKMmzjiLYUT4RSsoAYL7vOrfVCxdix2sAFyi/PybnR3BKHSsHFvgWbItNne5KXnLR3bfcyqH7YWvRjRTQ7klaxXA==
    Your answer has been submitted.
    If users can generate their own content, will there still be a demand for content produced by "professionals," or will there be a different role for those traditional media producers? Explain your answer.

  2. Question

    2nmo2kUhOUpkV7DYwvRy9m9uEXsJOwT5dBh4rS3W69oVk6QXjNdXHGub0iHSVpbTUMLNJrcycFIMSx2dhvvXxv2LzoWCeiTVYGkIU7uAogdbWjv+iM9tS9YAyAGkgA8qD8KRu5CocFkl8/0KiFBgW+7sS4aLvaQN6ypbimdpx5X+VMtINSjMOlQHdRhltc3Krl/uPfTVamRinH8UiCcrl6SUzGkomQo8i3mitoKAsVKKgrGrL+9AU+ftQYi7USbA05kYD78E8Y/dv7imGtYNUF9NUS/HiE8CzvuD3x6Z/6gqEdV66etNqGE8E5dKeQjnRXTobWr8EG1A7NJGUOJIOgSTmrPtID9qn4e0NLxYh5ItTcGj
    Your answer has been submitted.
    What exactly is "user-generated content" (UGC), and how is that different from something created by a television network or an advertising agency? Give at least two examples besides those mentioned in the video.