In the Classroom: Case Study Presentations

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A case study is a detailed analysis of a real (or realistic) business situation. Instructors often require business students to report orally on case studies, either alone or in teams. Students are typically expected to consider the case study carefully and then report on the following items:

  1. Description/overview of the major issues involved in the case
  2. Statement of the major problems and issues involved
  3. Identification of any relevant alternatives to the case
  4. Presentation of the best solutions to the case, with a brief explanation of the logic behind them
  5. Recommendations for implementing the solutions, along with acknowledgment of any impediments

Build Career Skills

Approach your business presentation assignments as a way to build critically important career skills. Many prospective employers will ask about such classroom experience, and you will deliver similar presentations throughout your business career. Entry-level business and professional employees with superior oral presentation skills tend to get promoted sooner than their co-workers.