The text of the article is divided into two columns. The title of the article is Media Effects Research: A Basic Overview, Fifth Edition. The title is in the left column. The first letters are capitalized. The author of the article is Glen G.Sparks. The author’s name is located under the title of the article to the left, in bold. The left column also includes the following: Product Director: Monica Eckman; Product Manager: Kelli Strieby, etc. The right column includes the following: a copyright symbol, 2016, 2013, 2010, Cengage Learning. WCN: 02-200-208. All rights reserved, etc. There is also a header, which says Cengage Learning.