INFOGRAPHIC 5.1: Learning Through Classical Conditioning

During his experiments with dogs, Ivan Pavlov noticed them salivating before food was even presented. Somehow the dogs had learned to associate the lab assistant’s approaching footsteps with eating. This observation led to Pavlov’s discovery of the process of classical conditioning, in which we learn to associate a neutral stimulus with an unconditioned stimulus that produces an automatic, natural response. The crucial stage of this process involves repeated pairings of the two stimuli.

Credits: McDonald’s logo, © Graham Oliver/Alamy; Historic photo of Pavlov’s dog experiment, Science Source; French fries in a red box, Shutterstock; Jack Russell terrier, Thinkstock; Bell, Thinkstock; Dog bowl, Thinkstock