Case Study Presentations

A case study is a detailed analysis of a real (or realistic) business situation. To demonstrate the potential complexities of real-world business situations, instructors often require business students to report orally on case studies, either alone or in teams. Students are typically expected to consider the case study carefully and then report on the following items:

  1. Description/overview of the major issues involved in the case
  2. Statement of the major problems and issues involved
  3. Identification of any relevant alternatives to the case
  4. Presentation of the best solutions to the case, with a brief explanation of the logic behind them
  5. Recommendations for implementing the solutions, along with acknowledgment of any impediments