Assume that you work in the drafting department of an architectural engineering firm. You know that the company’s computer-assisted design (CAD) software is out of date and that recent CAD technology would make it easier and faster for the drafts people to do their work. You want to persuade your company to authorize buying a CAD workstation that costs about $4,000. To do so, you fill out an audience profile sheet for your primary reader, Harry Becker, the manager of your company’s Drafting and Design Department.