FIGURE 6.4 SEARCH RESULTS FOR BLOGS TAGGED WITH “GOOGLE GLASS”
This search returned 10 blogs that relate to the topic of Google Glass. Readers could also search for individual posts about the topic on other social media and get even more responses. The Technorati Authority figure, which is abbreviated as “Auth” on the right, measures how many other sites refer to the blog, reflecting its popularity.
Source: Technorati, 2013: www.technorati.com. Reprinted by permission of Technorati Media.