As noted, you first need to create a preliminary schedule in order to construct a realistic budget for your production. A movie budget is essentially the financial representation of what you expect it will cost to execute that schedule and deliver the elements you are planning to create to make your movie. This is why we have emphasized that the two go together—
As student filmmakers, your primary goal in making your movie is not (yet) the same as the primary goal of Hollywood studios: the almighty profit motive. However, at a foundational level, you still need to be able to figure out if you can afford to make the movie you have designed. But we have also emphasized what is obvious—
It is crucial to remember: Your budget is not the creative limiting factor. It is the creative defining factor. Whether the budget is $100 or $100 million, it is still a finite number (exceeded by at least 10 percent in many cases). You and your team will have to figure out how to squeeze every penny out of whatever that finite number is to tell your story.
Whatever choices you make, there will be some kind of cost associated with them, even if those costs are bottom-
Budget Document
Film budget documents generally have a standard format, and the important thing to remember is that the more detail included in your budget, the more accurate it will be and the better off the project will be. With basic skills, you can create a budget document using an Excel spreadsheet, but a wide range of budget template software tools are available at low or no cost across the Internet, including many tailored specifically for movie production. Whatever tool you use, the general format will look like this:
FIGURE 5.2
Sample budget top sheet
In all budget documents, it is best to itemize your ATL and BTL costs. On the professional level, this can run on for thousands of lines and dozens—sometimes hundreds—of pages. Each line will account for one crew member, item to be rented or purchased, or supply to be consumed; the daily or weekly rate for the item; how many hours, days, or weeks it will be used; what scenes it will be used for, and the costs per scene or location in many cases; and the subtotal for that item. Each line of detail also ties to the schedule. Taxes (such as sales taxes) and fringes (such as Social Security payments, state disability insurance, union-mandated health and pension benefits) and other fees will have their own lines and sections; there will be categories for what currencies are being used or transferred, as well as a host of minute details that would be of interest only to studio or bank accountants. Also, in the modern era of digital filmmaking, visual effects can be so large and complex and eat up so many resources that they frequently go through their own, entirely separate scheduling and budgeting process.
Obviously, not all of this will apply to you right now. Still, this approach is the only real way that you, and anyone you are responsible to—your professor or school, financiers, family, partners, or friends—can know how your resources are being used; more importantly, since you are students, it is the only way you can possibly learn proper principles and procedures for motion picture budgeting. Though this may never become your passion as a filmmaker, if you ever hope to participate in producing your own work at any future level, having this knowledge will serve you well.
REMEMBER POSTPRODUCTION
When crafting a budget, don’t shortchange postproduction, particularly sound effects. On low-budget projects in particular, it is likely that production sound will be far less than pristine and will need sweetening or looping and, more likely than not, sound effects added to make your illusions come to life. Prioritize limited resources based on the most essential things, and work backward from there. At the most rudimentary level, getting enough coverage and corresponding elements to tell your story well is what is absolutely essential, but you will need resources for postproduction as well.
Be Resourceful
One of the positive things about making low-budget movies is that reality can lead to better creative choices, and not only where the on-screen narrative is concerned. As students, you have the opportunity—indeed, the requirement—to be ultra-resourceful on the business side of your project as well, and by definition, that resourcefulness requires a level of creativity and even panache. The better you get at figuring out ways to insert zeros into the “costs” column on your budget document, the more success you will eventually find at being an innovative and free-thinking, out-of-the-box filmmaker.
And when we say “resourceful,” we mean in terms of finding ways to get jobs done and equipment and materials procured without spending money. There is an art to developing the skill of finding low- or no-cost labor, equipment, props, locations, costumes, and so on, and you will only get better at it over time. However, there are some tried-and-true shortcuts and tips that independent filmmakers have used for generations that you can consider, depending on your project’s needs (see also Action Steps: Planning Crew Meals on a Tight Budget, below). Among these are the following:
Remember: all such items, even if coming to the project at no cost to you, need to be listed on your budget document and tracked. You may owe someone a credit in return for the resource or future revenue if the movie earns any money down the road, or you may need the information for tax purposes later on.
TRACK YOUR SPENDING
Run a weekly report to indicate whether your budget and spending is on track. On professional projects, a production accountant is assigned to monitor expenditures during production and feed the production management team up-to-date information on money being spent in the form of frequent cost reports that are generated every day, sometimes even multiple times during a day.
We have discussed how to be resourceful in terms of finding people, equipment, and services you won’t have to pay much—if anything—to procure. However, a far more complex art involves the world of real film financing. There are certain pathways that exist for student filmmakers to find ethical methods to raise funds for projects under particular conditions. Obviously, the most feasible way for students to obtain funding is to enter a student competition or earn a scholarship or grant through their school or any of a number of national and international student film competitions.
Additionally, there is nothing to stop an enterprising student from holding fund-raising activities in the real world, or online through crowdfunding sites like Kickstarter. Thousands of student and independent film and video projects have raised funds and been produced this way. Also, you might offer a credit or equity stake in your movie to anyone who might want to give or lend you money to make your movie, but you should seek out competent legal and financial advice beyond the scope of this book before you go down the road of borrowing money. But what is a student filmmaker to do when winning a competition or raising large sums aren’t feasible options?
While motion picture financing can be an arcane and confusing world, at a minimum you should strive to understand the basic concepts of how things work. Some of these often-used financing methods may not be viable for you yet. At your level, we are not urging you to seek out investors or borrow money, but rather to start learning how the financing game works for future reference if you are interested in continuing your filmmaking education. (Please remember that you must always have professional legal and financial advice before seeking financing on any film.) Well-established methods for financing major projects typically include the following:
IDENTIFY HARD COSTS
Create a sample film budget for a short student film based on a simple three-day movie shoot using software you may already own or can easily acquire. The budget can be from a real project you are currently developing or an example of one using numbers for resources you think you could realistically access. The point of the exercise is to identify what absolute hard costs you think you would have to incur to make a short student film like the one you are envisioning. What expenses are there simply no way to avoid—food? gas? camera rentals? travel? location fees or permits?—and how much will those expenses cost you? Research such costs in detail.
Planning Crew Meals on a Tight Budget
Professional filmmakers say if there is one basic, logistical matter a young filmmaker should not overlook in scheduling and budgeting a movie shoot, it is the issue of food and meals for cast and crew. Although this may seem insignificant, in point of fact, even on a small production, food can turn into a major line item on a budget. And just as important, failure to schedule time for meals and provide a way to conveniently access food can directly impact efficiency—simply put, the old adage that an army (even a small one) moves on its stomach is true, particularly in filmmaking. This is especially true in the world of student filmmaking, in which most of the people helping you are volunteers. Feeding these people and thus keeping them content may well be the only tangible benefit you can provide them during production.
Therefore, here are some simple and basic tips about getting the crew fed in an affordable way, and scheduling meals in such a way as to improve efficiency on-set: