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Purpose: DefinePurpose always plays a crucial role in analyzing and creating texts. Purpose answers a single question: What is this text meant to accomplish? Without a clear purpose, a text is useless as a piece of communication. As a text, ix is a series of exercises that introduces key terms of visual rhetoric in an interactive way. Do you think the purpose of these web tutorials is clear? Photographs can serve different purposes, depending on the subject matter. The purpose of Lauren Greenfield's photograph may not be immediately clear, but consider what's happening in the image. What experiences or cultural assumptions might Greenfield be responding to? What does this tell you about what she might want to accomplish with her work? Consider the following visuals and think about what purpose these different texts are meant to accomplish. |
