591
For nearly 100 years, companies have benefited from a variety of statistical tools for the monitoring and control of their critical processes. But, in more recent years, companies have learned to integrate these statistical tools as a fundamental part of corporate management systems dedicated to continual improvement of their processes with the aims of delivering high-quality products and services at continually lower real costs.
592
Quality overview
Moving into the twenty-first century, the marketplace signals were becoming clear: poor quality in products and services would not be tolerated by customers. Organizations increasingly recognized that what they didn't know about the quality of their products could have devastating results: customers often simply left when encountering poor quality rather than making complaints and hoping that the organization would make changes. To make matters worse, customers would voice their discontent to other customers, resulting in a spiraling negative effect on the organization in question. The competitive marketplace was pressuring organizations to leave no room for error in the delivery of products and services.
To meet these marketplace challenges, organizations have recognized that a shift to a different paradigm of management thought and action is necessary. The new paradigm calls for developing an organizational system dedicated to customer responsiveness and the quick development of products and services that at once combine exceptional quality, fast and on-time delivery, and low prices and costs. In the pursuit of developing such an organizational system, there has been an onslaught of recommended management approaches, including total quality management (TQM), continuous quality improvement (CQI), business process reengineering (BPR), business process improvement (BPI), and Six Sigma (). In addition, the work of numerous individuals has helped shape contemporary quality thinking. These include W. Edwards Deming, Joseph Juran, Armand Feigenbaum, Kaoru Ishikawa, Walter Shewhart, and Genichi Taguchi.1
Because no approach or philosophy is one-size-fits-all, organizations are learning to develop their own personalized versions of a quality management system that integrates the aspects of these approaches and philosophies that best suit the challenges of their competitive environments. However, in the end, it is universally accepted that any effective quality management approach must integrate certain basic themes. Four themes are particularly embraced:
process
The idea of work as a process is fundamental to modern approaches to quality, and even to management in general. A process can be simply defined as a collection of activities that are intended to achieve some result. Specific business examples of processes include manufacturing a part to a desired dimension, billing a customer, treating a patient, and delivering products to customers. Manufacturing and service organizations alike have processes. The challenge for organizations is to identify key processes to improve. Key processes are those that have significant impact on customers and, more generally, on organizational performance.
To know how a process is performing and whether attempts to improve the process have been successful requires data. Process improvement usually cannot be achieved by armchair reasoning or intuition. To emphasize the importance of data, quality professionals often state, “You can't improve what you can't measure.” Examples of process data measures include
593
Our focus is on processes common within an organization. However, the notion of a process is universal. For instance, we can apply the ideas of a process to personal applications such as cooking, playing golf, or controlling one's weight. Or we may consider broader processes such as a city's air pollution levels or crime rates. One of the great contributions of the quality revolution is the recognition that any process can be improved.
Systematic approach to process improvement
Management by intuition, slogans, or exhortation does not provide an environment or strategy conducive to process improvement. One of the key lessons of the quality revolution is that process improvement should be based on an approach that is systematic, scientific, and fact (data) based.
The systematic steps of process improvement involve identifying the key processes to improve, process understanding/description, root cause analysis, assessment of attempted improvement efforts, and implementation of successful improvements. The systematic steps for process improvement are captured in the Plan-Do-Check-Act (PDCA) cycle.
Completion of these general steps represents one PDCA cycle. By continually initiating the PDCA cycle, continuous process improvement is accomplished, as depicted in Figure 12.1.
Advocates of the Six-Sigma approach emphasize that the Six-Sigma improvement model distinguishes itself from other process improvement models in that it calls for projects to be selected only if they are clearly linked to business priorities. This means that projects not only must be linked to customers' needs, but also must have a significant financial impact seen in the bottom line. Organizations pursuing process improvement as part of a Six-Sigma effort use a tailored version of the generic PDCA improvement model known as Define-Measure-Analyze-Improve-Control (DMAIC).
594
One of the most common statistical tools used in the Control phase is the control chart, which is the focus of this chapter.
Process improvement toolkit
Each of the steps of the PDCA and DMAIC improvement models can potentially make use of a variety of tools. The quality literature is rich with examples of tools useful for process improvement. Indeed, a number of statistical tools that we have already introduced in earlier chapters frequently play a key role in process improvement efforts. Here are some basic tools (statistical and nonstatistical) frequently used for process improvement efforts:
595
Reminder
time plot, p. 19
Reminder
histogram, p. 12
Reminder
Pareto chart, p. 10
Reminder
scatterplot, p. 65
596
Beyond the application of simple tools, there is an increasing use of more sophisticated statistical tools in the pursuit of quality. For example, the design of a new product as simple as a multivitamin tablet may involve interviewing samples of consumers to learn what vitamins and minerals they want included and using randomized comparative experiments (Chapter 3) to design the manufacturing process.
597
An experiment might discover, for example, what combination of moisture level in the raw vitamin powder and pressure in the tablet-forming press produces the right tablet hardness. In general, well-designed experiments reduce ambiguity about cause and effect and allow practitioners to determine what factors truly affect the quality of products and services. Let us now turn our attention to the area of statistical process control and its distinctive tool—the control chart.
Apply Your Knowledge
12.1 Describe a process.
Consider the process of going from curbside at an airport to sitting in your assigned airplane seat. Make a flowchart of the process. Do not forget to consider steps that involve Yes/No outcomes.
12.2 Operational definition and measurement.
If asked to measure the percent of late departures of an airline, you are faced with an unclear task. Is late departure defined in terms of “leaving the gate” or “taking off from the runway”? What is required is an operational definition of the measurement—that is, an unambiguous definition of what is to be measured so that if you were to collect the data and someone else were to collect the data, both of you would come back with the same measurement values. Provide an example of an operational definition for the following:
12.3 Causes of variation.
Consider the process of uploading a video to an Instagram account from a cell phone. Brainstorm as least five possible causes for variation in upload time. Construct a cause-and-effect diagram based on your identified potential causes.